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ANA AIMM #SeeALL

A new study by ANA AIMM finds consumers who perceive ads as “culturally relevant” are 2.6 times more likely to find the brand relevant to them, and are 2.7 times more likely to purchase a brand for the first time. #SeeAll

A new study by ANA AIMM finds consumers who perceive ads as “culturally relevant” are 2.6 times more likely to find the…

Posted by Dávila Multicultural Insights (DMI) on Thursday, September 19, 2019

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